- ### __Bias : __ - Bandwagon Effect - ### __Definition : __ - The tendency to do (or believe) things because many other people do (or believe) the same. Related to groupthink and herd behavior. - ### __OODA Class : __ - Orient Phase - ### __OODA Subclass : __ - Trends - ### __Classification Reasoning : __ - External trends have an impact when a decision-maker is orienting based on the information at hand. The effect is more profound when there are a high number of alternatives or in cases where there is a large tendency to use new technologies. - ### __Example : __ - Javascript framework selection: This is one of the most common examples in the recent years. The emergence of numerous Javascript frameworks and libraries such as Angular, React, Vue, Ember and so on has lead to a ‘selection headache’ for architects. - ### __Impact : __ - While a large number of options to choose from is good to have, every new technology has a peak when the number of users spike up in a short time period. During the time frame, the general tendency would be to choose the options which is booming in the market and it makes it hard to make rational choices. - ### __Debiasing Techniques : __ - Do not discard ‘legacy’ technologies just because of market trends. When it comes to new technologies, often the spikes in the number of users are short lived. Other factors such as future support, number of contributors, verifying if the framework can support all the requirements should be considered carefully before making decisions. - ### __Related Biases : __ - [[Anchoring and Adjustment (Bias)]] ---